ADWARE



'Adware' or 'advertising-supported software' is any software package which automatically plays, displays, or downloads advertising material to a computer after the software is installed on it or while the application is being used.

Contents
Application
Controversy
Well-known adware programs
Prevention
See also
External links

Application


Adware is software with advertising functions integrated into or bundled with a program. It is usually seen by the programmer as a way to recover programming development costs, and in some cases it may allow the program to be provided to the user free of charge or at a reduced price. The advertising income may allow or motivate the programmer to continue to write, maintain and upgrade the software product.
Some adware is also shareware, and so the word may be used as term of distinction to differentiate between types of shareware software. What differentiates adware from other shareware is that it is primarily advertising-supported. Users may also be given the option to pay for a "registered" or "licensed" copy to do away with the advertisements.

Controversy


There are concerns about adware because it often takes the form of spyware, in which information about the user's activity is tracked, reported, and often re-sold, often without the knowledge or consent of the user. Of even greater concern is malware, which may interfere with the function of other software applications, in order to force users to visit a particular web site.
It is not uncommon for people to confuse "adware" with "spyware" and "malware", especially since these concepts overlap. For example, if one user installs "adware" on a computer, and consents to a tracking feature, the "adware" becomes "spyware" when another user visits that computer, and interacts with and is tracked by the "adware" without their consent.
Spyware has prompted an outcry from computer security and privacy advocates, including the Electronic Privacy Information Center [1]. Often, spyware applications send the user's browsing habits to an ad-serving company, which then targets adverts at the user based on their interests. Kazaa is one example of a popular file-sharing program that delivers target ads to its users.
Adware programs other than spyware do not invisibly collect and upload this activity record
or personal information when the user of the computer has not expected
or approved of the transfer, but some vendors of adware maintain that their application which
does this is not also spyware, due to disclosure of program activities: for example, a
product vendor may indicate that since somewhere in the product's Terms of Use there is a clause
that third-party software will be included that may collect and may report on computer use, that
this Terms of Use disclosure means the product is just adware.
A number of software applications are available to help computer users search for and modify adware programs to block the presentation of advertisements and to remove spyware modules. To avoid a backlash, as with the advertising industry in general, creators of adware must balance their attempts to generate revenue with users' desire to be left alone.

Well-known adware programs


An example of mild adware.
The type shown above periodically send popups to the user. It is associated with 180 Solutions.


TopMoxie

123 Messenger

180 Solutions


180SearchAssistant


Zango

Bonzi Buddy

BlockChecker

ClipGenie

Comet Cursor

Crazy Girls

Cursor Mania

Cydoor

Daemon Tools - (''Now when downloaded from the daemon tools official site, software comes bundled with the "Daemon Tools WhenUSave Toolbar but can be unchecked during installation.'')

Direct Revenue

DollarRevenue


Aurora

Ebates MoneyMaker

ErrorSafe

Gator

Hotbar

888bar

IEPlugin

Mirar Toolbar

Oemji Toolbar

Zango Toolbar

PornDigger!

Smiley Central

TopMoxie

WeatherBug

WhenU

Windows Live Messenger

WinFixer

TagASaurus

VirusProtectPro
The Eudora e-mail client is a popular example of an adware "mode" in a program. After a trial period during which all program features are available, the user is offered a choice: a free (but feature-limited), an ad-supported mode with all the features enabled, or a paid mode that enables all features and turns off the ads. If the user choose the ad-supported mode, Eudora becomes adware, although according to Qualcomm the program does not collect any information about user activity.

Prevention


Programs have been developed in order to detect, quarantine, and remove spyware. As there is many adware software that is also spyware or malware, most of these programs apply to adware too. Among the more prominent applications are:

Ad-Aware by Lavasoft

Anti-Spyware and XoftSpy SE by ParetoLogic

CounterSpy by Sunbelt Software

Spybot Search & Destroy by Patrick Kolla

SpywareBlaster by Javacool Software

SpySweeper by Webroot

Spyware Doctor by PCTools

AVG Anti-Spyware by Grisoft (formerly Ewido)

Trend Micro Anti-Spyware (formerly SpySubtract by Intermute)

NoAdware

Windows Defender by Microsoft
These programs are designed specifically for spyware detection and will not detect viruses, although some commercial anti-virus programs can also detect adware and spyware.
Best practices for general security on the Internet, especially when browsing the World Wide Web (where a large portion of adware is installed from via security holes and social engineering), include the following:

★ Do not install excessive additional toolbars to your browser, as they may slow down the browser or become a source of adware or spyware.

★ Keeping up-to-date with security patches and operating system updates (in the case of Microsoft Windows, from Windows Update)

★ Set pre Internet Explorer versions previous to version 7 to prompt for ActiveX installation (this is turned on by default in version 7).

★ Using an alternative Web browser to Internet Explorer (e.g. Opera, Mozilla Firefox, Safari, etc.)

★ Install ad-blocking software (Trend Micro Internet Security and Norton Internet Security both support this feature; advanced users can use the MVPS HOSTS file). For users of Firefox, there is the Adblock extension, which can prevent harmful or annoying ads displayed on websites, while users of Opera have this functionality built into the browser. Internet Explorer users can download the free IE7 Pro extension that has ad blocking capabilities.

★ Use free alternatives of software from software that includes adware.

★ Use other alternatives of operating systems to Microsoft Windows (eg. Linux, Mac OS X).

See also



Spyware

Malware

Computer insecurity

Shareware

Antivirus software

External links





Anti-Spyware Coalition

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