BEVERLY HILLS, CALIFORNIA
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'Beverly Hills' is a city in the western part of Los Angeles County, California. Beverly Hills and the neighboring city of West Hollywood are together entirely surrounded by the city of Los Angeles. The area's "Platinum Triangle" of wealthy neighborhoods is formed by Beverly Hills and the Los Angeles neighborhoods of Bel-Air and Holmby Hills.
Beverly Hills is bordered on the north by Bel-Air and the Santa Monica Mountains, on the east by West Hollywood and the Fairfax District of Los Angeles, on the south by Los Angeles' Beverlywood neighborhood and on the west by Holmby Hills as well as Westwood Village and Century City, which are also Los Angeles neighborhoods and not separate cities. While Beverly Hills is administratively a separate city, it is culturally very much a part of Los Angeles.
The area that would one day become Beverly Hills was fertile because of the streams that met there in the rainy months. Water cascaded down from the canyons that became known as Coldwater and Benedict, creating a ''ciénaga'' (or swamp) at the location of present day Sunset Boulevard and Beverly Drive. The foothill site had flocks of geese and ducks, bands of wild horses and herds of antelope. Native American inhabitants, the Tongva (who the Spanish named the Gabrielino) tribe, considered it a holy site and named it "The Gathering of the Waters," which in the Spanish language is "El Rodeo de las Aguas." El Rodeo later became the name of one of the four elementary schools of Beverly Hills.
Gaspar de Portolà's land expedition arrived in the area on August 3 1769. The group, composed of Portolà (the first governor of the province of California), some Franciscan priests and a cavalcade of leather-jacket soldiers and horses, traveled over the Indian trail, which would one day be Wilshire Boulevard, across the plain toward the foothills gouged with deep canyons, and made camp in the cool of the sycamore trees at the present site of La Cienega Park, near the large swamp. On September 27 1821, New Spain became Mexico and the province of California quietly changed flags.
Also in the 1820s, a retired Spanish soldier, who was by now an invalid on a pension, Vicente Ferrer Valdez, and his wife, Maria Rita Villa de Valdez, went to live on the 4,500 acre (18 km²) Rancho El Rodeo de las Aguas. Rita did not care for the name, however, and chose to call it San Antonio. The Valdez adobe home was built near what is the present day intersection of Sunset Boulevard and Alpine Drive. Numerous ''vaqueros'' (or cowboys) were employed to tend the cattle and horses. Valdez died in 1828, leaving Rita a widow with eleven children.
In 1831, the ''alcalde'' (mayor) of the ''pueblo'' (town) of Los Angeles, Vicente Sanchez, granted to Rita, jointly with her kinsman Luciano Valdez, a tract of land styled San Antonio. She began having trouble with Luciano Valdez, however, and decided the rancho was not big enough for the both of them. In 1834, she testified before the Los Angeles City Council that Luciano built his house within 70 feet (21 m) of hers, obstructing the view; ran her cattle off the only watering hole on the rancho, which sent them wandering over the neighbor's property, kept her from planting and dared her to complain. When she did complain, Rita found the man of bad temper, a user of indecent language and generally intolerable. The council agreed and ordered him to vacate the premises. In 1840, the land grant was confirmed by the governor of California, Juan Bautista Alvarado. By 1844, Rita had built a second home, this one on Main Street in Los Angeles, which is where she kept her title papers and grant. Before the Americans commanded by Commodore Stockton entered the city in 1846, she, her children, and other Californios, fled. When she returned, she found her papers had been stolen.
California was admitted as a U.S. state on September 9 1850. The United States Board of Land Commissioners later confirmed her title. But before that happened, Rita tired of Indian raids on her livestock and sold the rancho in 1854 to Benjamin D. Wilson and Henry Hancock. Hancock sold out to William Workman, who planned to grow wheat. But after one successful season, the drought of 1863–1864 put a temporary end to farming in the area. The legendary waters dried up, crops withered and cattle died.
A brief oil boom brought a flourish of interest in the land in 1865 when the Pioneer Oil Company bought the rights to drill wells. But the wildcatting ended when the land proved as dry underneath as on top. Then newcomers arrived and herds of sheep appeared on the land, with portions being sold. James Whitworth bought a 125 acre (0.5 km²) parcel between what became Robertson and La Cienega Boulevards, north of what became Pico Boulevard, and Edison A. Benedict built a home in 1868 at the mouth of the canyon that bears his name. Benedict and his son, Pierce, bought adjoining land, planted walnut trees, beans and other vegetables and raised bees.
The De Las Aguas Land Association was formed with headquarters in San Francisco. Nearly the whole ranch was divided into 75 acre (303,000 m²) farming lots with the center reserved for the "Town of Santa Maria," which was to be split into five acre (20,000 m²) lots to be sold at $10 each. The proposed main street of the town was Los Angeles Avenue, which is today Wilshire Boulevard. But another drought came, and the dream of Dr. Preuss blew away with the dust as the land reverted to sheep ranching.
Henry Hammel and Charles Denker, owners of the United States Hotel in Los Angeles, then purchased the land. Lima beans were the only crop to flourish, along with the sheep, but their ultimate dream was to establish a subdivision called Morocco. During their ownership in the 1880s, there was a land boom and a steam train brought buyers from Los Angeles to Santa Monica, passing through the Hammel and Denker Ranch. A station named Morocco, with a town of the same name was shown on the map of 1888, but the station and the town existed only on paper. The land boom collapsed, taking their plans along with it.
In 1919, Douglas Fairbanks and Mary Pickford bought land on Summit Drive and built ''Pickfair'', the house that would remain Pickford's home after she and Fairbanks divorced and for the rest of her life. Other wealthy movie people followed them and settled in Beverly Hills. Will Rogers, a wisecracking political humorist, wrote of the land boom in 1923, "Lots are sold so quickly and often out here that they put through escrow made out to the 12th owner... They couldn't possibly make out a separate deed for each purchaser; besides, he wouldn't have time to read it in the 10 minutes' time he owned the land." The movie colony was well entrenched by 1928 when Harold Lloyd built his mansion in Benedict Canyon, followed by John Barrymore, Robert Montgomery and Miriam Hopkins. Thus, Beverly Hills became famous for being home to the rich and for the large, stylish mansions of famous movie stars.
The population in 1920 was 672; in 1924, it was 5,000; by 1930, it was 17,429. The issuance of building permits in 1918 totaled $35,200; in 1919, $304,900; in 1921, $787,729; 1922, $1,838,994.
In early 1920, the Beverly Hills Speedway, a 1.25 mile wood oval track with turns banked 35 degrees, which was built at a cost of $500,000 on the south side of Wilshire Boulevard between Beverly Drive on the east and Lasky Drive on the west in Beverly Hills, was opened. Joe Boyer ran his race car 110 mph during the exhibition run. The races drew huge crowds and radio broadcasts were on a par with today's Indianapolis 500. There were also some aviation shows, another national craze. The speedway was closed in 1924 and the site was later subdivided for housing and businesses.
In 1923, annexation to the City of Los Angeles was proposed, but faced opposition. Residents Mary Pickford, Will Rogers and others mobilized local voters against the plan. Those for annexation argued that Los Angeles would provide an adequate supply of better quality water for growth. Workers left bottles of sulfur-smelling water on the doorsteps of every home in Beverly Hills with a label that read: "Warning. Drink sparingly of this water as it has laxative qualities." Despite the campaign tactics, annexation was defeated 507 to 337. The following year, the city voted $400,000 in bonds to purchase the water system from the Beverly Hills Utilities Company and drill additional wells.
This fight for an independent city was arguably the first union of show business and politics in the United States. When Will Rogers became involved in local city government the community received international advertising. In 1925, long before Ronald Reagan became governor or Clint Eastwood became mayor of Carmel, Rogers was given the title "Honorary Mayor of Beverly Hills," which was the first and only time anyone has been so honored. That same year, the citizens of the city voted a $100,000 bond issue to purchase with Los Angeles, Santa Monica and Venice 385 acres (1.6 km²) for the building of UCLA. There were ninety-six miles (154 km) of paved streets in the city limits by 1927. In 1928, the Beverly-Wilshire Hotel on Wilshire Boulevard between El Camino and Rodeo Drives, part of the old Beverly Hills Speedway, was completed. That same year, Greystone Mansion was completed by Edward L. Doheny, Jr., the only son and heir of wealthy oil man Edward L. Doheny. And in 1930, horses were banned in the City of Beverly Hills.
Beverly Hills continued to grow. Promotional materials from the period touted the young metropolis as the "center of the next million." Fortunately, human-scale public improvements helped soften the effects of growth. In the early 1930s, Santa Monica Park was renamed Beverly Gardens and was extended to span the entire two mile length of Santa Monica Boulevard through the city. At its Santa Monica and Wilshire corner, the Electric Fountain, a constant symphony of form and color at night, was installed, with a small sculpture at the top of a Tongva kneeling in prayer, homage to the heritage of Beverly Hills as a wellspring of fertility and abundance.
The following year, 1932, a new Italian Renaissance-style City Hall was opened. By 1933, however, the Depression hit Beverly Hills. The city and school board cut salaries to save funds. In February, some 161 parcels of land were advertised for sale for delinquent lighting assessments. The Chamber of Commerce established an employment bureau and the mayor requested a branch welfare office from the County of Los Angeles.
Despite these problems, in April 1934 there was a huge celebration over the dedication of the city's new United States Post Office. The civic festival that followed was called Beverly Hills on Parade. By 1937, the city had weathered the storm of the Depression and was riding the crest of a wave of retail sales that reached more than $20,000,000 and bank deposits topped the $25,000,000 figure. Property values of that year showed a 30% increase over the previous year and new buildings were being opened regularly.
In the years after World War II, energies were again turned toward the building of the city; businesses and residential areas began to flourish.
By the 1950s, small vacant lots remained and developers cropped whole mountains to ease the housing shortage. The Trousdale Estates area was eventually annexed and an expensive housing development began to take shape in the hills above the city. Beverly Hills marketed itself as one of the most glamorous places in the world to shop. The Golden Triangle, with Rodeo Drive at its center, was marketed as the apex of chic shopping and fashion.
The Via Rodeo, the first new street in Beverly Hills in seventy-six years, was completed in 1990. The Spanish cobblestone street leads to 2 Rodeo Drive, a "mini-mall" with upscale shops and restaurants. In 1992, the Beverly Hills Civic Center was opened. Designed by architect Charles Moore, it links the new public library, fire and police departments with the historic City Hall. The exterior of the old public library, which had featured a mosaic resembling books on a shelf, appeared in stock shots in ''The Brady Bunch'' as Mike Brady's office building.
A little known fact about the center divider that runs from North Santa Monica to Sunset in the middle of Rodeo Drive is built in place of a trolley track, once ran from downtown Beverly Hills to the Beverly Hills Hotel along that route.
While the city derives its unique personality from being favored by show business people; and it is true that many actors, writers, directors and producers live in the city and take part in civic life; many professionals, doctors and lawyers, have homes and offices in the city also. The Beverly Hills Unified School District, with its four K-8 schools and the Beverly Hills High School, boasts particularly high academic achievement.
The city's image has been enhanced by being featured in television shows and movies set in Beverly Hills, including the ''The Jack Benny Program'' (1950 to 1954), ''The Beverly Hillbillies'' (1962 to 1971), the ''Beverly Hills Cop'' movies, and ''Beverly Hills 90210'' (1990 to 2000). There's a worldwide hit animation series ''Totally Spies'' based in Beverly Hills, as three teen girls attend fictional Beverly High School are part-time undercover spies.
Rodeo Drive, Beverly and Canon Drives all recently underwent construction to widen the sidewalks and beautify the streets. New construction has also just been completed that added more parking for visitors to the famed shopping area.
90210 is a ZIP code in Beverly Hills, made the most famous postal code in the world by the television series ''Beverly Hills 90210'' and because of the celebrity residents that preside in the area. (West Beverly Hills High School is a fictional high school.) The real Beverly Hills High School is actually located in 90212. Beverly Hills also has two additional ZIP codes based on the general area. These ZIP codes are 90211 and 90212. In 1983, the local weekly magazine "Beverly Hills 213" debuted as the city's first color ultra-luxury magazine. The population of 90210 is 21,396.
Beverly Hills is located at (34.073109, -118.399460).
According to the United States Census Bureau, the city has a total area of 14.7 km² (5.7 mi²), all land.
Beverly Hills is surrounded by the city of Los Angeles, albeit the small Northeast corner shares the boundary along Doheny Boulevard with West Hollywood, another city known for the ''Sunset strip'' that includes Beverly Hills on the famous Sunset Boulevard.
Main thoroughfares include Wilshire Boulevard, Santa Monica Boulevard, and Sunset Boulevard. Shopping streets include Beverly Drive and Rodeo Drive. Coldwater Canyon Drive is the main road through Beverly Hills into the San Fernando Valley.
In spite of the city's name, most residents live in the "flats" of Beverly Hills, a relatively flat land that includes all of Beverly Hills south of Sunset Blvd. The homes in the hills north of Sunset Boulevard have a much higher value than average homes in the rest of Beverly Hills, and the most expensive homes in Beverly Hills are all in the hills. Wilshire Boulevard divides the "flats" into two areas, locally know as "North or South of the tracks," referring to the train tracks that were once used by the old Redline stockcar that traversed Beverly Hills along Wilshire Blvd. Homes south of Wilshire have more urban square and retangular lots, generally smaller than those to the north. There are also more apartment buildings south of Wilshire Blvd than anywhere else in Beverly Hills, and the average home value south of Wilshire is the lowest in Beverly Hills.
Beverly Hills Post Office or BHPO, is a part of Los Angeles that lies in the hills just north of the City of Beverly Hills. This area, as the name might indicate, shares the 90210 zip code with Beverly Hills proper. The very hilly terrain makes BHPO seem more like the Hollywood Hills in character, with many homes overlooking dramatic views of the city.
Except for the Beverly Hills Hotel and the Beverly Hilton Hotel, all businesses and government offices in Beverly Hills are located south of Santa Monica Blvd. Nearby the Beverly Hills city limits is the famous Los Angeles Country Club, with its two golf courses, where golfers tee up aside celebrities.
As of the census of 2000, there are 33,784 people, 15,035 households, and 8,269 families residing in the city. The population density is 2,300.5/km² (5,954.0/mi²). There are 15,856 housing units at an average density of 1,079.7/km² (2,794.4/mi²). The racial makeup of the city is 85.06% White, 1.77% African American, 0.13% Native American, 7.05% Asian, 0.03% Pacific Islander, 1.50% from other races, and 4.46% from two or more races. 4.63% of the population are Hispanic or Latino of any race.
20.8% were of Iranian, 8.3% Russian, 7.0% United States or American and 5.5% Polish ancestry according to Census 2000. 57.0% spoke English, 19.7% Persian, 6.2% Spanish, 3.2% Hebrew, 2.6% Korean, 2.4% Russian and 2.2% French as their first language. Beverly Hills has a larger percentage of foreign-born persons than the national average, but the majority of residents are born in the United States.
There are 15,035 households out of which 24.4% have children under the age of 18 living with them, 43.8% are married couples living together, 8.1% have a female householder with no husband present, and 45.0% are non-families. 38.2% of all households are made up of individuals and 11.3% have someone living alone who is 65 years of age or older. The average household size is 2.24 and the average family size is 3.02.
In the city the population is spread out with 20.0% under the age of 18, 6.3% from 18 to 24, 29.3% from 25 to 44, 26.8% from 45 to 64, and 17.6% who are 65 years of age or older. The median age is 41 years. For every 100 females there are 83.5 males. For every 100 females age 18 and over, there are 79.4 males.
The median income for a household in the city is $120,945, and the median income for a family is $132,611. Males have a median income of $102,004 versus $102,217 for females. The per capita income for the city is $65,507. 9.1% of the population and 7.9% of families are below the poverty line. Out of the total people living in poverty, 9.5% are under the age of 18 and 7.9% are 65 or older.
''See also: Mayor of Beverly Hills''
Of the 21,426 registered voters in Beverly Hills; approximately 50.3% are Democrats and 25.9% are Republicans. The remaining 23.8% either declined to state political affiliation or are registered with one of the many minor political parties, like the Green Party and the Libertarian Party.
The heavy Democratic advantage makes Beverly Hills one of the more liberal cities in Southern California. In 2004, John Kerry won 62% of the vote compared to 37% for George W. Bush. In the 2006 state governor election, Arnold Schwarzenegger got nearly 40% of the vote but won a second term by a state-wide majority, while Democratic opponent Phil Angelides only had over 60%.
Beverly Hills is a general law city governed by a five-member City Council including the mayor and vice mayor. City Council hires a city manager to carry out policies and serve as executive officer. Every odd-numbered year either two or three members are elected by the people to serve a four-year term. Each March the City Council meets and chooses one of its members as mayor and one as vice-mayor.
Jimmy Delshad, arguably the highest ranking Iranian/Persian-American politician, serves as mayor, Barry Brucker as Vice Mayor and Roderick J. Wood as city manager. The other three city council members are Linda J. Briskman, Frank M. Fenton and Nancy Krasne. In city council meetings, a few celebrities showed up to speak on local political issues.
The Beverly Hills Police Department has its stake to claim in serving the city in law enforcement, included run-ins with celebrities in its history. The police department was featured on the 1986 comedy movie ''Down and Out in Beverly Hills'' and another comedy, ''Beverly Hills Cop''.

Beverly Hills is served by Beverly Hills Unified School District; the district's sole high school is Beverly Hills High School.
Los Angeles neighborhoods near Beverly Hills are served by Los Angeles Unified School District.
Beverly Hills also has several private schools.
Good Shepherd School, a PreK-8 school in Beverly Hills, is a part of the Roman Catholic Archdiocese of Los Angeles.
Other Beverly Hills private schools include Harkham Hillel Hebrew Academy, Emanuel Academy of Beverly Hills, and Page Private School.
Marymount High School in nearby Westwood, across from the University of California Los Angeles (UCLA), is in close proximity to Beverly Hills.
Beverly Hills Public Library is in Beverly Hills.
[1]
Beverly Hills has some areas in the 90210 ZIP code and some areas in the 90212 ZIP code.
The United States Postal Service operates the Beverly Hills Post Office at 325 North Maple Drive, Beverly Hills, California, 90210-9998, which serves 90210 residences.
The Beverly Post Office at 312 South Beverly Drive, Beverly Hills, California, 90212-9998 serves areas in the 90212 ZIP code.
Beverly Hills is served by the following newspapers: the ''Beverly Hills Courier'', ''Beverly Hills Weekly'', and ''Beverly Hills 213 Magazine''. The ''Beverly Hills Post'' used to be one of the main newspapers, but it went out of business. Due to its location, it is also served by all Los Angeles TV, radio, and newspaper media.
Beverly Hills also has its own Television channel, KBEV. Run by the students of Beverly Hills High School, it airs on channel 6 (on cable) to the residents of Beverly Hills.
★ Beverly Gardens Park
★ Beverly Hills High School
★ Beverly Hills Hotel
★ Beverly-Wilshire Hotel
★ Burton Way - named for Richard Burton, city co-founder.
★ Electric Fountain
★ Greystone Mansion
★ Greystone Park
★ La Cienega Park
★ Pickfair
★ Beverly Hills Police department.
★ Roxbury Park
★ Will Rogers Memorial Park
★ Beverly Hills City Hall
★ Rodeo Drive
★ Via Rodeo and Spanish Steps
★ The Peninsula Hotel Beverly Hills
Some areas are dubbed "Beverly Hills of" as comparisons to the actual Beverly Hills. For example, Ladera Heights, an unincorporated area in southwestern Los Angeles County, is dubbed the "Black Beverly Hills"[1].
Scottsdale, AZ has become known by many Arizona residents as the "Beverly Hills of Arizona" for its upscale shops, stately homes, and high household income.
★ Hollywood, California
★ Los Angeles, California
'Beverly Hills' is a city in the western part of Los Angeles County, California. Beverly Hills and the neighboring city of West Hollywood are together entirely surrounded by the city of Los Angeles. The area's "Platinum Triangle" of wealthy neighborhoods is formed by Beverly Hills and the Los Angeles neighborhoods of Bel-Air and Holmby Hills.
Beverly Hills is bordered on the north by Bel-Air and the Santa Monica Mountains, on the east by West Hollywood and the Fairfax District of Los Angeles, on the south by Los Angeles' Beverlywood neighborhood and on the west by Holmby Hills as well as Westwood Village and Century City, which are also Los Angeles neighborhoods and not separate cities. While Beverly Hills is administratively a separate city, it is culturally very much a part of Los Angeles.
History
Early years
The area that would one day become Beverly Hills was fertile because of the streams that met there in the rainy months. Water cascaded down from the canyons that became known as Coldwater and Benedict, creating a ''ciénaga'' (or swamp) at the location of present day Sunset Boulevard and Beverly Drive. The foothill site had flocks of geese and ducks, bands of wild horses and herds of antelope. Native American inhabitants, the Tongva (who the Spanish named the Gabrielino) tribe, considered it a holy site and named it "The Gathering of the Waters," which in the Spanish language is "El Rodeo de las Aguas." El Rodeo later became the name of one of the four elementary schools of Beverly Hills.
Gaspar de Portolà's land expedition arrived in the area on August 3 1769. The group, composed of Portolà (the first governor of the province of California), some Franciscan priests and a cavalcade of leather-jacket soldiers and horses, traveled over the Indian trail, which would one day be Wilshire Boulevard, across the plain toward the foothills gouged with deep canyons, and made camp in the cool of the sycamore trees at the present site of La Cienega Park, near the large swamp. On September 27 1821, New Spain became Mexico and the province of California quietly changed flags.
Also in the 1820s, a retired Spanish soldier, who was by now an invalid on a pension, Vicente Ferrer Valdez, and his wife, Maria Rita Villa de Valdez, went to live on the 4,500 acre (18 km²) Rancho El Rodeo de las Aguas. Rita did not care for the name, however, and chose to call it San Antonio. The Valdez adobe home was built near what is the present day intersection of Sunset Boulevard and Alpine Drive. Numerous ''vaqueros'' (or cowboys) were employed to tend the cattle and horses. Valdez died in 1828, leaving Rita a widow with eleven children.
In 1831, the ''alcalde'' (mayor) of the ''pueblo'' (town) of Los Angeles, Vicente Sanchez, granted to Rita, jointly with her kinsman Luciano Valdez, a tract of land styled San Antonio. She began having trouble with Luciano Valdez, however, and decided the rancho was not big enough for the both of them. In 1834, she testified before the Los Angeles City Council that Luciano built his house within 70 feet (21 m) of hers, obstructing the view; ran her cattle off the only watering hole on the rancho, which sent them wandering over the neighbor's property, kept her from planting and dared her to complain. When she did complain, Rita found the man of bad temper, a user of indecent language and generally intolerable. The council agreed and ordered him to vacate the premises. In 1840, the land grant was confirmed by the governor of California, Juan Bautista Alvarado. By 1844, Rita had built a second home, this one on Main Street in Los Angeles, which is where she kept her title papers and grant. Before the Americans commanded by Commodore Stockton entered the city in 1846, she, her children, and other Californios, fled. When she returned, she found her papers had been stolen.
California was admitted as a U.S. state on September 9 1850. The United States Board of Land Commissioners later confirmed her title. But before that happened, Rita tired of Indian raids on her livestock and sold the rancho in 1854 to Benjamin D. Wilson and Henry Hancock. Hancock sold out to William Workman, who planned to grow wheat. But after one successful season, the drought of 1863–1864 put a temporary end to farming in the area. The legendary waters dried up, crops withered and cattle died.
A brief oil boom brought a flourish of interest in the land in 1865 when the Pioneer Oil Company bought the rights to drill wells. But the wildcatting ended when the land proved as dry underneath as on top. Then newcomers arrived and herds of sheep appeared on the land, with portions being sold. James Whitworth bought a 125 acre (0.5 km²) parcel between what became Robertson and La Cienega Boulevards, north of what became Pico Boulevard, and Edison A. Benedict built a home in 1868 at the mouth of the canyon that bears his name. Benedict and his son, Pierce, bought adjoining land, planted walnut trees, beans and other vegetables and raised bees.
The De Las Aguas Land Association was formed with headquarters in San Francisco. Nearly the whole ranch was divided into 75 acre (303,000 m²) farming lots with the center reserved for the "Town of Santa Maria," which was to be split into five acre (20,000 m²) lots to be sold at $10 each. The proposed main street of the town was Los Angeles Avenue, which is today Wilshire Boulevard. But another drought came, and the dream of Dr. Preuss blew away with the dust as the land reverted to sheep ranching.
Henry Hammel and Charles Denker, owners of the United States Hotel in Los Angeles, then purchased the land. Lima beans were the only crop to flourish, along with the sheep, but their ultimate dream was to establish a subdivision called Morocco. During their ownership in the 1880s, there was a land boom and a steam train brought buyers from Los Angeles to Santa Monica, passing through the Hammel and Denker Ranch. A station named Morocco, with a town of the same name was shown on the map of 1888, but the station and the town existed only on paper. The land boom collapsed, taking their plans along with it.
Creation of Beverly Hills
Middle years
In 1919, Douglas Fairbanks and Mary Pickford bought land on Summit Drive and built ''Pickfair'', the house that would remain Pickford's home after she and Fairbanks divorced and for the rest of her life. Other wealthy movie people followed them and settled in Beverly Hills. Will Rogers, a wisecracking political humorist, wrote of the land boom in 1923, "Lots are sold so quickly and often out here that they put through escrow made out to the 12th owner... They couldn't possibly make out a separate deed for each purchaser; besides, he wouldn't have time to read it in the 10 minutes' time he owned the land." The movie colony was well entrenched by 1928 when Harold Lloyd built his mansion in Benedict Canyon, followed by John Barrymore, Robert Montgomery and Miriam Hopkins. Thus, Beverly Hills became famous for being home to the rich and for the large, stylish mansions of famous movie stars.
The population in 1920 was 672; in 1924, it was 5,000; by 1930, it was 17,429. The issuance of building permits in 1918 totaled $35,200; in 1919, $304,900; in 1921, $787,729; 1922, $1,838,994.
In early 1920, the Beverly Hills Speedway, a 1.25 mile wood oval track with turns banked 35 degrees, which was built at a cost of $500,000 on the south side of Wilshire Boulevard between Beverly Drive on the east and Lasky Drive on the west in Beverly Hills, was opened. Joe Boyer ran his race car 110 mph during the exhibition run. The races drew huge crowds and radio broadcasts were on a par with today's Indianapolis 500. There were also some aviation shows, another national craze. The speedway was closed in 1924 and the site was later subdivided for housing and businesses.
In 1923, annexation to the City of Los Angeles was proposed, but faced opposition. Residents Mary Pickford, Will Rogers and others mobilized local voters against the plan. Those for annexation argued that Los Angeles would provide an adequate supply of better quality water for growth. Workers left bottles of sulfur-smelling water on the doorsteps of every home in Beverly Hills with a label that read: "Warning. Drink sparingly of this water as it has laxative qualities." Despite the campaign tactics, annexation was defeated 507 to 337. The following year, the city voted $400,000 in bonds to purchase the water system from the Beverly Hills Utilities Company and drill additional wells.
This fight for an independent city was arguably the first union of show business and politics in the United States. When Will Rogers became involved in local city government the community received international advertising. In 1925, long before Ronald Reagan became governor or Clint Eastwood became mayor of Carmel, Rogers was given the title "Honorary Mayor of Beverly Hills," which was the first and only time anyone has been so honored. That same year, the citizens of the city voted a $100,000 bond issue to purchase with Los Angeles, Santa Monica and Venice 385 acres (1.6 km²) for the building of UCLA. There were ninety-six miles (154 km) of paved streets in the city limits by 1927. In 1928, the Beverly-Wilshire Hotel on Wilshire Boulevard between El Camino and Rodeo Drives, part of the old Beverly Hills Speedway, was completed. That same year, Greystone Mansion was completed by Edward L. Doheny, Jr., the only son and heir of wealthy oil man Edward L. Doheny. And in 1930, horses were banned in the City of Beverly Hills.
Beverly Hills continued to grow. Promotional materials from the period touted the young metropolis as the "center of the next million." Fortunately, human-scale public improvements helped soften the effects of growth. In the early 1930s, Santa Monica Park was renamed Beverly Gardens and was extended to span the entire two mile length of Santa Monica Boulevard through the city. At its Santa Monica and Wilshire corner, the Electric Fountain, a constant symphony of form and color at night, was installed, with a small sculpture at the top of a Tongva kneeling in prayer, homage to the heritage of Beverly Hills as a wellspring of fertility and abundance.
The following year, 1932, a new Italian Renaissance-style City Hall was opened. By 1933, however, the Depression hit Beverly Hills. The city and school board cut salaries to save funds. In February, some 161 parcels of land were advertised for sale for delinquent lighting assessments. The Chamber of Commerce established an employment bureau and the mayor requested a branch welfare office from the County of Los Angeles.
Despite these problems, in April 1934 there was a huge celebration over the dedication of the city's new United States Post Office. The civic festival that followed was called Beverly Hills on Parade. By 1937, the city had weathered the storm of the Depression and was riding the crest of a wave of retail sales that reached more than $20,000,000 and bank deposits topped the $25,000,000 figure. Property values of that year showed a 30% increase over the previous year and new buildings were being opened regularly.
In the years after World War II, energies were again turned toward the building of the city; businesses and residential areas began to flourish.
Contemporary Beverly Hills
By the 1950s, small vacant lots remained and developers cropped whole mountains to ease the housing shortage. The Trousdale Estates area was eventually annexed and an expensive housing development began to take shape in the hills above the city. Beverly Hills marketed itself as one of the most glamorous places in the world to shop. The Golden Triangle, with Rodeo Drive at its center, was marketed as the apex of chic shopping and fashion.
The Via Rodeo, the first new street in Beverly Hills in seventy-six years, was completed in 1990. The Spanish cobblestone street leads to 2 Rodeo Drive, a "mini-mall" with upscale shops and restaurants. In 1992, the Beverly Hills Civic Center was opened. Designed by architect Charles Moore, it links the new public library, fire and police departments with the historic City Hall. The exterior of the old public library, which had featured a mosaic resembling books on a shelf, appeared in stock shots in ''The Brady Bunch'' as Mike Brady's office building.
A little known fact about the center divider that runs from North Santa Monica to Sunset in the middle of Rodeo Drive is built in place of a trolley track, once ran from downtown Beverly Hills to the Beverly Hills Hotel along that route.
While the city derives its unique personality from being favored by show business people; and it is true that many actors, writers, directors and producers live in the city and take part in civic life; many professionals, doctors and lawyers, have homes and offices in the city also. The Beverly Hills Unified School District, with its four K-8 schools and the Beverly Hills High School, boasts particularly high academic achievement.
The city's image has been enhanced by being featured in television shows and movies set in Beverly Hills, including the ''The Jack Benny Program'' (1950 to 1954), ''The Beverly Hillbillies'' (1962 to 1971), the ''Beverly Hills Cop'' movies, and ''Beverly Hills 90210'' (1990 to 2000). There's a worldwide hit animation series ''Totally Spies'' based in Beverly Hills, as three teen girls attend fictional Beverly High School are part-time undercover spies.
Rodeo Drive, Beverly and Canon Drives all recently underwent construction to widen the sidewalks and beautify the streets. New construction has also just been completed that added more parking for visitors to the famed shopping area.
90210
90210 is a ZIP code in Beverly Hills, made the most famous postal code in the world by the television series ''Beverly Hills 90210'' and because of the celebrity residents that preside in the area. (West Beverly Hills High School is a fictional high school.) The real Beverly Hills High School is actually located in 90212. Beverly Hills also has two additional ZIP codes based on the general area. These ZIP codes are 90211 and 90212. In 1983, the local weekly magazine "Beverly Hills 213" debuted as the city's first color ultra-luxury magazine. The population of 90210 is 21,396.
Geography
Beverly Hills is located at (34.073109, -118.399460).
According to the United States Census Bureau, the city has a total area of 14.7 km² (5.7 mi²), all land.
Beverly Hills is surrounded by the city of Los Angeles, albeit the small Northeast corner shares the boundary along Doheny Boulevard with West Hollywood, another city known for the ''Sunset strip'' that includes Beverly Hills on the famous Sunset Boulevard.
Main thoroughfares include Wilshire Boulevard, Santa Monica Boulevard, and Sunset Boulevard. Shopping streets include Beverly Drive and Rodeo Drive. Coldwater Canyon Drive is the main road through Beverly Hills into the San Fernando Valley.
In spite of the city's name, most residents live in the "flats" of Beverly Hills, a relatively flat land that includes all of Beverly Hills south of Sunset Blvd. The homes in the hills north of Sunset Boulevard have a much higher value than average homes in the rest of Beverly Hills, and the most expensive homes in Beverly Hills are all in the hills. Wilshire Boulevard divides the "flats" into two areas, locally know as "North or South of the tracks," referring to the train tracks that were once used by the old Redline stockcar that traversed Beverly Hills along Wilshire Blvd. Homes south of Wilshire have more urban square and retangular lots, generally smaller than those to the north. There are also more apartment buildings south of Wilshire Blvd than anywhere else in Beverly Hills, and the average home value south of Wilshire is the lowest in Beverly Hills.
Beverly Hills Post Office or BHPO, is a part of Los Angeles that lies in the hills just north of the City of Beverly Hills. This area, as the name might indicate, shares the 90210 zip code with Beverly Hills proper. The very hilly terrain makes BHPO seem more like the Hollywood Hills in character, with many homes overlooking dramatic views of the city.
Except for the Beverly Hills Hotel and the Beverly Hilton Hotel, all businesses and government offices in Beverly Hills are located south of Santa Monica Blvd. Nearby the Beverly Hills city limits is the famous Los Angeles Country Club, with its two golf courses, where golfers tee up aside celebrities.
Demographics
As of the census of 2000, there are 33,784 people, 15,035 households, and 8,269 families residing in the city. The population density is 2,300.5/km² (5,954.0/mi²). There are 15,856 housing units at an average density of 1,079.7/km² (2,794.4/mi²). The racial makeup of the city is 85.06% White, 1.77% African American, 0.13% Native American, 7.05% Asian, 0.03% Pacific Islander, 1.50% from other races, and 4.46% from two or more races. 4.63% of the population are Hispanic or Latino of any race.
20.8% were of Iranian, 8.3% Russian, 7.0% United States or American and 5.5% Polish ancestry according to Census 2000. 57.0% spoke English, 19.7% Persian, 6.2% Spanish, 3.2% Hebrew, 2.6% Korean, 2.4% Russian and 2.2% French as their first language. Beverly Hills has a larger percentage of foreign-born persons than the national average, but the majority of residents are born in the United States.
There are 15,035 households out of which 24.4% have children under the age of 18 living with them, 43.8% are married couples living together, 8.1% have a female householder with no husband present, and 45.0% are non-families. 38.2% of all households are made up of individuals and 11.3% have someone living alone who is 65 years of age or older. The average household size is 2.24 and the average family size is 3.02.
In the city the population is spread out with 20.0% under the age of 18, 6.3% from 18 to 24, 29.3% from 25 to 44, 26.8% from 45 to 64, and 17.6% who are 65 years of age or older. The median age is 41 years. For every 100 females there are 83.5 males. For every 100 females age 18 and over, there are 79.4 males.
The median income for a household in the city is $120,945, and the median income for a family is $132,611. Males have a median income of $102,004 versus $102,217 for females. The per capita income for the city is $65,507. 9.1% of the population and 7.9% of families are below the poverty line. Out of the total people living in poverty, 9.5% are under the age of 18 and 7.9% are 65 or older.
Government and politics
''See also: Mayor of Beverly Hills''
Of the 21,426 registered voters in Beverly Hills; approximately 50.3% are Democrats and 25.9% are Republicans. The remaining 23.8% either declined to state political affiliation or are registered with one of the many minor political parties, like the Green Party and the Libertarian Party.
The heavy Democratic advantage makes Beverly Hills one of the more liberal cities in Southern California. In 2004, John Kerry won 62% of the vote compared to 37% for George W. Bush. In the 2006 state governor election, Arnold Schwarzenegger got nearly 40% of the vote but won a second term by a state-wide majority, while Democratic opponent Phil Angelides only had over 60%.
Beverly Hills is a general law city governed by a five-member City Council including the mayor and vice mayor. City Council hires a city manager to carry out policies and serve as executive officer. Every odd-numbered year either two or three members are elected by the people to serve a four-year term. Each March the City Council meets and chooses one of its members as mayor and one as vice-mayor.
Jimmy Delshad, arguably the highest ranking Iranian/Persian-American politician, serves as mayor, Barry Brucker as Vice Mayor and Roderick J. Wood as city manager. The other three city council members are Linda J. Briskman, Frank M. Fenton and Nancy Krasne. In city council meetings, a few celebrities showed up to speak on local political issues.
The Beverly Hills Police Department has its stake to claim in serving the city in law enforcement, included run-ins with celebrities in its history. The police department was featured on the 1986 comedy movie ''Down and Out in Beverly Hills'' and another comedy, ''Beverly Hills Cop''.
Education
Public schools
Beverly Hills High School Gymnasium
Beverly Hills is served by Beverly Hills Unified School District; the district's sole high school is Beverly Hills High School.
Los Angeles neighborhoods near Beverly Hills are served by Los Angeles Unified School District.
Private schools
Beverly Hills also has several private schools.
Good Shepherd School, a PreK-8 school in Beverly Hills, is a part of the Roman Catholic Archdiocese of Los Angeles.
Other Beverly Hills private schools include Harkham Hillel Hebrew Academy, Emanuel Academy of Beverly Hills, and Page Private School.
Marymount High School in nearby Westwood, across from the University of California Los Angeles (UCLA), is in close proximity to Beverly Hills.
Public libraries
Beverly Hills Public Library is in Beverly Hills.
[1]
Postal services
Beverly Hills has some areas in the 90210 ZIP code and some areas in the 90212 ZIP code.
The United States Postal Service operates the Beverly Hills Post Office at 325 North Maple Drive, Beverly Hills, California, 90210-9998, which serves 90210 residences.
The Beverly Post Office at 312 South Beverly Drive, Beverly Hills, California, 90212-9998 serves areas in the 90212 ZIP code.
Media
Beverly Hills is served by the following newspapers: the ''Beverly Hills Courier'', ''Beverly Hills Weekly'', and ''Beverly Hills 213 Magazine''. The ''Beverly Hills Post'' used to be one of the main newspapers, but it went out of business. Due to its location, it is also served by all Los Angeles TV, radio, and newspaper media.
Beverly Hills also has its own Television channel, KBEV. Run by the students of Beverly Hills High School, it airs on channel 6 (on cable) to the residents of Beverly Hills.
Landmarks
★ Beverly Gardens Park
★ Beverly Hills High School
★ Beverly Hills Hotel
★ Beverly-Wilshire Hotel
★ Burton Way - named for Richard Burton, city co-founder.
★ Electric Fountain
★ Greystone Mansion
★ Greystone Park
★ La Cienega Park
★ Pickfair
★ Beverly Hills Police department.
★ Roxbury Park
★ Will Rogers Memorial Park
★ Beverly Hills City Hall
★ Rodeo Drive
★ Via Rodeo and Spanish Steps
★ The Peninsula Hotel Beverly Hills
Name monikers
Some areas are dubbed "Beverly Hills of" as comparisons to the actual Beverly Hills. For example, Ladera Heights, an unincorporated area in southwestern Los Angeles County, is dubbed the "Black Beverly Hills"[1].
Scottsdale, AZ has become known by many Arizona residents as the "Beverly Hills of Arizona" for its upscale shops, stately homes, and high household income.
See also
★ Hollywood, California
★ Los Angeles, California
★ Rodeo Drive
★ Tehrangeles - largest ethnic Iranian community outside of Iran
★ Iranians / Persians - 25% of Beverly Hills, 40% of Beverly Hills high school
★
★ Persian-American Jews - a ethno-religious group in Beverly Hills
References
1. [2]
External links
★ Official Website of Beverly Hills
★ Beverly Hills Conference & Visitors Bureau
★ Beverly Hills City Photographs
★ Beverly Hills Photos
★ Beverly Hills profile from Los Angeles Times
★ History of Beverly Hills
★ Iranian Jew poised to become mayor of Beverly Hills
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