BRADLEES


'Bradlees' was a chain of discount department stores which operated primarily in the Northeastern United States. The chain went bankrupt in 2000 and all of its stores were closed by March 2001.

Contents
History
Beginnings
Bankruptcy and Closure
Locations
See also
External links

History


Beginnings

The first store was opened in New London, Connecticut in 1958. The company was acquired by grocery chain Stop & Shop in 1961, which owned the chain until 1992.
"Savings on the Good Stuff" was Bradlees's slogan created shortly before the chain's final bankruptcy.
Bradlees was also the site of many former Two Guys department store locations. Two Guys (stores had a discount dept. store and a grocery store together) was the Wal-Mart Supercenter of its day. This chain reigned extremly popular throughout New York and New Jersey in the 1960s and 1970s.
In the New York/New Jersey area, nearly all shopping centers that had Bradlees stores would also have a Stop & Shop in the same plaza, but this was abandoned when Stop & Shop decided to pull out of the New York/New Jersey market in the 1980s (And wouldn't return until the chain took over all the remaining Edwards stores in 2000-2001).
During the 1970s and early 1980s (and again in the late 1990s), Bradlees was known for its TV and print ads featuring the character "Mrs. B." (played by actress Cynthia Harris), depicted as the chain's buyer, who constantly searched for bargains to pass onto her customers.
Bankruptcy and Closure

Bradlees had filed for Chapter 11 bankruptcy in June 1995 and closed down some underperforming stores in 1996. Some of those locations were turned into Ames. The company successfully exited from bankruptcy in February 1999 after making a decent profit through 1998 and early 1999. On December 26, 2000, the company announced that they once again filed for bankruptcy protection, with this just coming days before Montgomery Ward filed for Chapter 11. This time, executives of Bradlees said they were liquidating the entire company. Executives of Bradlees said it filed for bankruptcy protection because of a general economic downturn, including rising interest rates and higher gas and heating oil prices that have left customers with less disposable income. The executives also said new competition, unseasonable weather in the first half of 2000, and the tightening of trade credit contributed to its inability to operate profitably.
In an interview just before the chain closed, analyst Eric Beder of Ladenburg, Thalmann & Co. said "They really needed a perfect economy to get this thing moved", referring to the attempt at recovery after the restructuring of the company. "But the recent consumer spending slow down did not facilitate that environment", he said.
In early January 2001, the chain started closing all their stores and the final store closed in March 2001. At the time of its liquidation, the company had 10,000 employees and 105 stores in 7 states. Many of its former store locations were purchased by Wal-Mart, although other locations became The Home Depot, Kohl's or Stop & Shop. One location in Broomall, Pennsylvania became a Giant Food, which, like Stop & Shop, is owned by Ahold.
When the Nasdaq Stock Market suspended trading in Bradlees stock, it closed at just under 22 cents.

Locations


'Connecticut'

Bridgeport - 156 Boston Avenue

Bristol - 603 Farmington Avenue, now Marshalls

Danbury - 69 New Town Road

East Hartford - Charter Oak Mall - now Aaron Rents and Burlington Coat Factory

Enfield - Enfield Commons - opened as Woolco, later Channel Home Center; now Marshalls and Barnes & Noble

Enfield - became Gold's Gym

Fairfield - 766 Villa Avenue

Guilford - 900 Boston Post Road

Hamden - 2300 Dixwell Avenue

Hartford - 1250 Park Street

Manchester - Manchester Parkade - vacant

Middletown - 400 East Main Street

New Milford - Route 7 and Dobbs Road

New London - New London Mall - opened as Two Guys; store and mall torn down

Norwalk - 680 Connecticut Avenue - Now Wal-Mart

Orange - Bull Hill Lane

Shelton - 862 Bridgeport Avenue

Simsbury - Farmington Valley Mall - was an Ames, now TJ Maxx and HomeGoods

Stratford - 955 Ferry Boulevard

Waterbury - 410 Reidville Drive

Waterbury - 300 Chase Avenue
'Maine'

Westbrook - 25 Main Street

Lewiston - The Promenade Mall - now a movie theater

Topsham - Topsham Fair Mall - now Village Candles

Windham - Windham Mall - now Big Lots and a movie theater
'Massachusetts'

Boston - 500 Geneva Avenue

Brockton - 715 Crescent Street

Brockton - Westgate Mall - demolished for Filene's, now Macy's

Burlington - 150 Lexington Street

Chelmsford - Chelmsford Mall - opened as Kings; now Kohl's

Chelsea - 1100 Revere Beach Parkway

Chicopee - Fairfield Mall - opened as Forbes & Wallace; mall and store torn down

Dedham - Dedham Mall - mall and store torn down

Dennisport - 260 Upper County Road

Dorchester - 725 Morrissey Boulevard

Fall River - New Harbour Mall - now Wal-Mart

Falmouth - Falmouth Mall - now Wal-Mart

Foxboro - 30 Commercial Street, Foxboro Plaza

Framingham - Shoppers World

Hingham - 100 Derby Street

Hyannis - Route 132 and Independence Way

Kingston - Independence Mall - now Target

Leominster - Searstown Mall (now Mall at Whitney Field) - demolished, site vacant

Medford - Meadow Glen Mall - now Kohl's

Milford - Medway Street, Route 109

North Andover - Route 114, 350 Winthrop Avenue

Orleans - Cranberry Cove Plaza

Pittsfield - Merrill Road

Quincy - Presidents Plaza

Roslindale - 950 American Legion Highway

Somerset - Route 6 and Brayton Point Road

Somerville - 180 Somerville Avenue

Springfield - Springfield Mall - now Stop & Shop

Taunton
:
★ Taunton Mall (now Mill River Place) - later Stuart's, now Save-a-Lot
:
Silver City Galleria - now Dick's Sporting Goods

Walpole - Walpole Mall - now Kohl's

Watertown - Watertown Mall - now Target

West Springfield - 935 Riverdale Street, Route 5

Woburn - 425 Washington Street

Worcester
:
★ 130 Gold Star Boulevard
:
★ The Fair Shopping Plaza
'New Hampshire'

Concord - Fort Eddy Road

Keene - 350 Winchester Street

Manchester - 777 South Willow Street

Nashua
:
★ Nashua Mall - opened as Woolco; now Kohl's
:
★ 308 Main Street

Newington - Spaulding Turnpike and Gosling Road

Plaistow - Route 125, 30 Plaistow Road

Portsmouth - Newington Mall (now The Crossing at Fox Run) - now Kohl's

Salem - Rockingham Mall - now Kohl's
'New Jersey'

Audubon - Black Horse Pike Shopping Center

Bordentown - 622 Route 206 and Martin Avenue

Bridgewater - 300 Commons Way

Cedar Knolls - Ridgedale and Hanover Avenue

Cherry Hill - Route 38 and Cuthbert Boulevard - now Wal-Mart

Clark - 45 Central Avenue

Clifton - Main Avenue

Colonia - 1555 St. George Avenue

East Brunswick - 333 Route 18 and Tice's Lane

Hackensack - 450 Hackensack Avenue

Hamilton - Suburban Plaza

Hanover - Morris County Mall - now Wal-Mart

Hazlet - Route 36 and Poole Avenue

Jersey City - Route 440, Communipaw Avenue

Manalapan - Route 9 and Craig Road

Middletown - Route 35 and Twin Brooks Road

Parsippany - Arlington Plaza

Phillipsburg - Phillipsburg Mall - store never opened; became Kmart, now Kohl's

Pleasantville - 6718 Black Horse Turnpike, Route 1

Ramsey - Route 17 and Ramsey Square

Saddlebrook - 189 Route 46

South Plainfield - 686 Oak Tree Avenue

Stratford - 222 South White Horse Pike, Route 30 and Laurel Avenue

Toms River - Routes 37 and 9

Totowa - Route 46 and River View Drive

Turnersville - Route 42 and Black Horse Pike

Union - 1721 Morris Avenue and Route 22

Ventnor - Ventnor Shopping Center

Vineland - Cumberland Mall - now Bed Bath & Beyond, Marshalls and Michaels

Wayne - Route 23 and Ratzer Road

Woodbridge - Routes 9 and 440

Woodbury - Route 45 and Parkville Station Road
'New York'

Elmira - Arnot Mall - now Burlington Coat Factory

Johnson City - Oakdale Mall - opened 1980; now Burlington Coat Factory

Middletown - Wallkill Plaza

New City - Calvary Road and North Main Street

New Hartford - Sangertown Square - now Target

Schenectady - Mohawk Mall - store and mall demolished and rebuilt

Staten Island - West Shore Plaza

Union Square - 40 East 14th Street

Utica - Riverside Mall - now subdivided into smaller stores

Yonkers - 2500 Central Park Avenue
'Pennsylvania'

Bethlehem - Bethlehem Square Shopping Center

Broomall - Springfield Road and West Chester Pike

Glenolden - 50 McDade Boulevard

Horsham - Village Mall - originally Woolco, became Bradlees 1982; later Wal-Mart, now vacant

Norristown - 53 West Germantown Pike

Philadelphia - Snyder Plaza

Pottstown - Coventry Mall - originally Jefferson Ward; now Ross Dress For Less and Dick's Sporting Goods

See also



Caldor

Ames

External links



First Bradlees Website--April 1998

Bradlees Locations before Bankruptcy

Story on the closing of all 105 Bradlees Stores

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