'Edward Rolf Tufte' (
IPA /ˈtʌf.ti/) (born
1942 in
Kansas City, Missouri, to Virginia and Edward E. Tufte), a professor
emeritus of
statistics,
information design,
interface design, and
political economy at
Yale University[1] has been described by ''The New York Times'' as "the Leonardo da Vinci of Data". He is an expert in the presentation of
informational graphics such as
charts and
diagrams, and is a fellow of the
American Statistical Association. Tufte has held fellowships from the
Guggenheim Foundation and the
Center for Advanced Study in Behavioral Sciences.
Tufte lives in
Cheshire, Connecticut. He periodically travels around the United States to offer one-day workshops on data presentation and
information graphics.
Achievements
Tufte's writing is important in such fields as
information design and
visual literacy, which deal with the visual communication of information. He coined the term "
chartjunk" to refer to useless, non-informative, or information-obscuring elements of quantitative information displays. Tufte uses the term 'data-ink ratio' and argues strongly against the inclusion of any non-informative decoration in visual presentations of quantitative information and claims that ink should only be used to convey significant data and aid in its interpretation. In chapter 2 of ''The Visual Display of Quantitative Information'', Tufte states:
Criticism of PowerPoint
Tufte has criticized the way
Microsoft PowerPoint is typically used. In his essay ''The cognitive style of PowerPoint'', Tufte criticizes many
emergent properties of the software:
★ Its use to guide and reassure a presenter, rather than to enlighten the audience;
★ Unhelpfully simplistic tables and charts, resulting from the low resolution of computer displays;
★ The outliner causing ideas to be arranged in an unnecessarily deep hierarchy, itself subverted by the need to restate the hierarchy on each slide;
★ Enforcement of the audience's linear progression through that hierarchy (whereas with handouts, readers could browse and relate items at their leisure);
★ Poor typography and chart layout, from presenters who are poor designers and who use poorly designed templates and default settings;
★ Simplistic thinking, from ideas being squashed into bulleted lists, and stories with beginning, middle, and end being turned into a collection of disparate, loosely disguised points. This may present a kind of image of objectivity and neutrality that people associate with science, technology, and "bullet points".
Tufte's criticism of PowerPoint has extended to its use by NASA engineers in the events leading to the
Columbia disaster. Tufte's analysis of a representative NASA PowerPoint slide is included in a full page sidebar entitled "Engineering by Viewgraphs"
[1] in Volume 1 of the
Columbia Accident Investigation Board's report.
Sparkline
Sparklines U.S. stock market activity (February 7, 2006) |
|---|
| Index | Day | Value | Change |
|---|---|---|---|
| Dow Jones |  Sparkline dowjones.svg | 10765.45 | −32.82 (−0.30%) |
| S&P 500 |  Sparkline sp500.svg | 1256.92 | −8.10 (−0.64%) |
| Nasdaq |  Sparkline nasdaq.svg | 2244.83 | −13.97 (−0.62%) |
Tufte also developed
sparklines — a simple, condensed way to present trends and variation, associated with a measurement such as average
temperature or
stock market activity. These are often used as elements of a
small multiple with several lines used together.
Bibliography
Tufte's Yale PhD thesis was ''The civil rights movement and its opposition'' (1968).
Early in his career, Tufte wrote several books about using statistics to analyze political issues:
★
Size & Democracy, , Robert, Dahl, Stanford University Press, 1973,
★
Data Analysis for Politics and Policy, , Edward R., Tufte, Prentice Hall College Div, ,
★
★ Tufte notes on his website that a second edition of this book is likely.
★
★ Tufte now owns the copyright and has made a
free pdf of DAPP available on his website.
★
Political Control of the Economy, , Edward R., Tufte, Princeton University Press, 1978,
The core of Tufte's work documents how to best display different forms of information with copious examples and commentary:
★
The Visual Display of Quantitative Information, , Edward R., Tufte, Graphics Press, 2001,
★
Envisioning Information, , Edward R., Tufte, Graphics Press, 1990,
★
Visual Explanations: Images and Quantities, Evidence and Narrative, , Edward R., Tufte, Graphics Press, 1997,
★
★ Chapter 2 is also published as
Visual & Statistical Thinking: Displays of Evidence for Decision Making, , Edward R., Tufte, Graphics Press, 1997, It contains extensive analysis of
Dr John Snow's intervention into the cholera epidemic in London in 1854 and of the
''Challenger'' disaster of 1986.
★
PowerPoint is evil, , Edward R., Tufte, Wired, 2003
★
The Cognitive Style of PowerPoint, , Edward R., Tufte, Graphics Press, 2006,
★
Beautiful Evidence, , Edward R., Tufte, Graphics Press, 2006,
References
1. Edward Tufte website
External links
★
Edward Tufte's website with
Ask E.T. forum Ask E.T. forum topic on publication of Beautiful Evidence
★
★
The Data Artist
★
Intelligent Designs Article in Stanford University's alumni magazine
★
''The Cognitive Style of PowerPoint'' Presented in the Form of a PowerPoint Presentation
★
Representation and Misrepresentation: Tufte and the Morton Thiokol Engineers on the ''Challenger'' criticizes Tufte's analysis of NASA graphics in ''Visual Explanations''
★
Ivy League Rock and Roll - A day with Edward Tufte Review of a Tufte seminar, including discussion of his work]