INTERBREW
:''This article deals with the former brewery 'Interbrew' before its merger into 'InBev'''
'Interbrew' was a large Belgium-based brewing company which owned many internationally known beers, as well as some smaller local beers. In 2004 Interbrew merged with Brazilian brewer AmBev to form 'InBev', which is the now largest brewer in the world by volume, with a 13% global market share (as of 2004).
Some important Interbrew brands are Stella Artois, Boddingtons, Beck's, Staropramen, Bass, Leffe, Labatt and Hoegaarden. Before the merger with Ambev, Interbrew was the third largest brewing company in the world by volume, Anheuser-Busch was the largest, followed by SABMiller in second place. Heineken was in fourth place and AmBev was the world's fifth largest brewer.
Having its roots in Leuven, Interbrew was formed when the Flemish brewers of Stella Artois merged with Walloon-based brewer Piedboeuf. The move onto the international scene only happened when Interbrew acquired the Canadian beer brand Labatt. The transaction also included Labatt's assets, which included the Toronto Blue Jays baseball club, the Toronto Argonauts football club, and The Sports Network. The latter at the time was not much smaller than Interbrew, and since then the company had been considered a multinational with both Canadian and Belgian roots.
★ Paul De Keersmaeker
★ (1) Main page of the company
★ (2) Interbrew buys AmBev and becomes world number one
'Interbrew' was a large Belgium-based brewing company which owned many internationally known beers, as well as some smaller local beers. In 2004 Interbrew merged with Brazilian brewer AmBev to form 'InBev', which is the now largest brewer in the world by volume, with a 13% global market share (as of 2004).
Some important Interbrew brands are Stella Artois, Boddingtons, Beck's, Staropramen, Bass, Leffe, Labatt and Hoegaarden. Before the merger with Ambev, Interbrew was the third largest brewing company in the world by volume, Anheuser-Busch was the largest, followed by SABMiller in second place. Heineken was in fourth place and AmBev was the world's fifth largest brewer.
Having its roots in Leuven, Interbrew was formed when the Flemish brewers of Stella Artois merged with Walloon-based brewer Piedboeuf. The move onto the international scene only happened when Interbrew acquired the Canadian beer brand Labatt. The transaction also included Labatt's assets, which included the Toronto Blue Jays baseball club, the Toronto Argonauts football club, and The Sports Network. The latter at the time was not much smaller than Interbrew, and since then the company had been considered a multinational with both Canadian and Belgian roots.
| Contents |
| See also |
| External links |
See also
★ Paul De Keersmaeker
External links
★ (1) Main page of the company
★ (2) Interbrew buys AmBev and becomes world number one
This article provided by Wikipedia. To edit the contents of this article, click here for original source.
psst.. try this: add to faves

العربية
中国
Français
Deutsch
Ελληνική
हिन्दी
Italiano
日本語
Português
Русский
Español



