KEEP AMERICA BEAUTIFUL

'Keep America Beautiful' is an environmental organization founded in 1953. It is the largest community improvement organization in the United States, with over 560 affiliate organizations (similar to local chapters) and more than 15,000 participating communities in their signature annual event - the Great American Cleanup.
KAB focuses on three key issues: litter prevention, the waste hierarchy: waste reduction, reuse, recycling and community beautification (tree planting, community gardens). This is accomplished through a combination of community organizing, public education and the fostering of public/private partnerships.

Contents

Accomplishments

Cleanups

Reduce, reuse, recycle

Beautification

Education

See also

External links

Accomplishments

KAB is best known for the famous "Crying Indian" public service advertisement (PSA) which launched on Earth Day in 1971. This advertising campaign has been widely credited with inspiring America's fledgling environmental movement.
KAB was the first organization to bring littering to national attention and made "litterbug” a household word.
In 2006, their accomplishments included:

Cleanups

★ Litter & debris collected: 228,000,000 lb. (103,400 kg)

★ Roads, street & highways cleaned: 165,000 miles (156,000 km)

★ RR tracksides cleaned: 1,900 miles (3,058 km)

★ Area of parks & public lands cleaned: 65,400 acres (265 km²)

★ Hiking, biking & nature trails cleaned: 3,900 miles (6,277 km)

★ Playgrounds & community recreation areas cleaned/restored/constructed: 3,900

★ Rivers, lakes & shoreline cleaned: 6,120 miles (9,849 km)

★ Underwater cleanups conducted: 185

★ Wetlands restored: 1,100 acres (4.5 km²)

★ Illegal dumpsites cleaned: 10,200

★ Junk cars removed: 18,100

Reduce, reuse, recycle

★ Clothing collected for reuse: 5,600,000 lbs. (2,540,000 kg)

★ Aluminum & steel recycled: 38,500,000 lbs. (17,463,000 kg)

★ Newspaper recycled: 28,000,000 lbs. (12,700,000 kg)

★ Tires collected for recycling: 2,550,000

★ Automotive batteries collected for recycling: 118,000

★ Electronics recycled: 4,800,000 lbs. (2,177,000 kg)

★ PET (plastic) bottles collected for recycling: 37,600,000

Beautification

★ Trees planted: 134,500

★ Flowers and bulbs planted: 5,430,000

★ Homes & commercial buildings painted/renovated: 2,300

★ Graffiti sites abated: 18,600

Education

★ Educational workshops held: 4,900

★ Educational workshop attendees: 380,000

See also

★ Clean Up Australia

★ Keep Britain Tidy

★ Recycling in the United States

★ Container deposit legislation

External links

★ Keep Cincinnati Beautiful

★ Keep America Beautiful

★ Keep Australia Beautiful

★ Toronto, Clean & Beautiful City

★ Keep America Beautiful Specialty Products Office

★ The Adventures of KAB Man