NEON BIBLE


'''Neon Bible''' is the second studio album by Canadian indie band Arcade Fire. It was released on March 5, 2007 in Europe and March 6, 2007 in North America by Rough Trade and Merge, respectively.
Compared to the band's debut, ''Funeral'', ''Neon Bible'' has experienced breakthrough commercial success. During its first week, it debuted at #1 in both Canada and Ireland, and #2 in the United States, the United Kingdom and Portugal. In the United States, ''Neon Bible'' was out-charted only by the Notorious B.I.G.'s latest greatest hits compilation, and its #2 placement was a noticeable improvement from ''Funeral's charting of #131. In the United Kingdom, it was beaten by the Kaiser Chiefs' second album, ''Yours Truly, Angry Mob''.[2] It was certified gold in Canada in March 2007.[3]
Throughout the course of the album, the band employs a pipe organ, a hurdy gurdy, a military choir, and a full Hungarian orchestra, among others. Frontman Win Butler described the album as sounding "like standing by the ocean at night". Butler has stated in an interview that the album is not named after the John Kennedy Toole novel ''The Neon Bible'' and that the identical titles are purely coincidental.[4]
On January 19, 2007, the band announced the singles from the record. "Black Mirror" is the current single for the United States, whereas the current single for the United Kingdom is "Keep the Car Running". "Intervention" will be the second single for the United Kingdom.[5] Both singles are currently available for download in MP3 form.[6]
The third single was "No Cars Go" and was released on August 6th in the UK. [1]
On July 10, 2007, the shortlist for the Polaris Music Prize was revealed. ''Neon Bible'' was announced as a finalist, alongside such other acts as The Besnard Lakes, Julie Doiron, and Joel Plaskett Emergency. The winner will be announced at a gala ceremony on September 24, 2007.[7][8][9]

Contents
Promotion
Leaks
Track listing
Singles
Editions
Charts and certifications
References

Promotion


''Neon Bible'' has been noted for some of its unique promotional schemes.
On December 28, 2006, the band allowed listeners to listen to their first single ("Intervention") by calling the number (866) NEON-BIBLE, extension number 7777.http://www.nme.com/news/the-arcade-fire/25593 The phone line is still active and after a short while playing the single "Black Mirror" it has returned to "Intervention". "Black Mirror" can also be heard by visiting the band's website.[10]
On January 7, 2007, the band revealed a variety of information through a bizarre YouTube video.[11] The video, which played a variety of sound clips from the upcoming album and featured "Juno-award winning guitarist Richard Reed Perry", gave the album's track listing, the date that the album would be released, and which label the band would be putting the album out on.
On February 2, 2007, the band released all the lyrics to ''Neon Bible'' on their website (which one can access by clicking the "lyrics" tab in the upper left corner of the page[12]). The band also included the text for "The Wolf and the Fox", a fable allegedly written by 17th century French poet Jean La Fontaine. If a user clicks on this poem, then an audio clip of a child reading it in French will be played.[13] The song "The Well and the Lighthouse" is loosely based around this fable.
On February 5, 2007, the band released a promotional pamphlet (fold across the three line/borders where the background changes from black to white) as a JPEG image on their website that included album-related imagery and much of the French and English text from "The Wolf and the Fox".[14]

Leaks


Largely due to Régine Chassagne's heritage, the band has tried to raise support and awareness for the socio-economic problems in Haiti throughout their career. In December of 2006, they decided to support Haitian charity organization Partners in Health by releasing the song "Intervention" to iTunes and donating the proceeds.[15] However, they accidentally uploaded "Black Wave/Bad Vibrations", the track after "Intervention" on ''Neon Bible''. While the song was quickly removed once the problem was discovered, file sharers quickly circulated it on various P2P networks. Thus, on December 26, 2006, "Black Wave/Bad Vibrations" became ''Neon Bible's first leaked track.
''Neon Bible'' was leaked to the internet in its entirety roughly a month before its release. Anticipating the forthcoming leaks, the band jokingly claimed in December 2006 to have released over 100 tracks to MySpace under various band aliases and put the 11 most popular tracks on the record.

Track listing


# "Black Mirror" – 4:13
# "Keep the Car Running" – 3:29
# "Neon Bible" – 2:16
# "Intervention" – 4:19
# "Black Wave/Bad Vibrations" – 3:57
# "Ocean of Noise" – 4:53
# "The Well and the Lighthouse" – 3:56
# "(Antichrist Television Blues)" – 5:10
# "Windowsill" – 4:16
# "No Cars Go" – 5:43
# "My Body Is a Cage" – 4:47
The song "No Cars Go" is a new recording featuring full orchestral arrangement of an earlier version on the band's self-titled EP from 2003.
Singles

''List of singles:''

Editions




★ Regular CD

★ Deluxe CD, in a paperboard clamshell box (which has a lenticular front cover) with two 32-page flip books designed by Tracy Maurice1.

★ Double LP, featuring the album on 3 sides of the vinyl and an etching on the 4th side. The album also comes with a code that allows purchasers to download the entire album in the MP3 format. Due to manufacturing delays, the vinyl's release was pushed back to May 8, 2007.

Charts and certifications


Year Chart Peak position
2007 Canada 1
2007 Ireland 1
2007 CMJ Radio 200 1
2007 United States 2
2007 United Kingdom 2
2007 Portugal 2
2007 Norway 3
2007 Finland 5
2007 Iceland 5
2007 Australia 7
2007 France 9[16]
2007 Germany 11
2007 Spain 14
2007 Austria 25

CountryCertificationSales/shipments
Canada 1x Platinum[17] 100,000

References



1. Album description page @ MergeRecords.com
2. http://www.pitchforkmedia.com/page/news/41729-arcade-fires-ineon-biblei-debuts-at-2
3. CRIA Gold and Platinum Certifications for March 2007
4. http://www.avclub.com/content/node/59645/2
5. http://www.pitchforkmedia.com/page/news/40593-arcade-fire-announce-uk-single
6. http://www.pitchforkmedia.com/article/download/41416-the-arcade-fire-black-mirror-keep-the-car-running-mp3stream
7. Arcade Fire, Feist on Polaris short list
8. Feist, Fire get Polaris noms
9. Arcade Fire, Feist And The Dears Among Polaris Nominees
10. http://www.pitchforkmedia.com/page/news/40320-stream-arcade-fire-black-mirror
11. http://www.youtube.com/watch?v=61aaEq1rLxw
12. http://www.arcadefire.com/yope.html
13. http://www.pitchforkmedia.com/page/news/40936-arcade-fire-reveal-ineon-biblei-lyrics
14. http://downloads.pitchforkmedia.com/arcadefirepamphlet.jpg
15. http://www.pih.org/inforesources/news/arcade_fire_0107.html
16. http://www.ifop.com/europe/sondages/topalb/alb0710.stm
17. http://www.cria.ca/gold/0307_g.php


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