SLOGAN
(Redirected from Slogans)
A 'slogan' is a memorable motto or phrase used in a political, commercial, religious and other context as a repetitive expression of an idea or purpose.
Slogans vary from the written and the visual to the chanted and the vulgar. Often their simple rhetorical nature leaves little room for detail, and as such they serve perhaps more as a social expression of unified purpose, rather than a projection for an intended audience.
The word "slogan" comes from ''sluagh-ghairm'' (pronounced ''slogorm''), which is Gaelic for "battle cry" [1].
A political slogan generally expresses a goal or aim. Slogans are effective political devices especially in a heavily mediated context.
They often summarize the essence of a platform effectively, as in 1884 when the United States Republican Party attacked the Democrats as "the party of rum, Romanism, and rebellion". The Democrats were anti-prohibition, many were immigrant Roman Catholics, and southerners.
★ Advertising slogan
★ Catch phrase
★ Indoctrination
★ Meme
★ Newspeak
★ Propaganda
★ Public relations
★ Soundbite
★ Tripartite motto
★ Motto
★ Tagline, a variant of a branding slogan
1. slogan Dictionary.com
A 'slogan' is a memorable motto or phrase used in a political, commercial, religious and other context as a repetitive expression of an idea or purpose.
Slogans vary from the written and the visual to the chanted and the vulgar. Often their simple rhetorical nature leaves little room for detail, and as such they serve perhaps more as a social expression of unified purpose, rather than a projection for an intended audience.
The word "slogan" comes from ''sluagh-ghairm'' (pronounced ''slogorm''), which is Gaelic for "battle cry" [1].
| Contents |
| Political slogan |
| See also |
| References |
Political slogan
A political slogan generally expresses a goal or aim. Slogans are effective political devices especially in a heavily mediated context.
They often summarize the essence of a platform effectively, as in 1884 when the United States Republican Party attacked the Democrats as "the party of rum, Romanism, and rebellion". The Democrats were anti-prohibition, many were immigrant Roman Catholics, and southerners.
See also
★ Advertising slogan
★ Catch phrase
★ Indoctrination
★ Meme
★ Newspeak
★ Propaganda
★ Public relations
★ Soundbite
★ Tripartite motto
★ Motto
★ Tagline, a variant of a branding slogan
References
1. slogan Dictionary.com
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