AUSTRALIAN WOMEN'S WEEKLY
(Redirected from Women\'s Weekly)
The '''Australian Women's Weekly''', published by Australian Consolidated Press (part of PBL), is a 'monthly' women's magazine published in Australia and sold mainly in Australia and New Zealand. In Australia, it is commonly known as "The Weekly".
Note that unlike its overseas counterparts, ''women'' is in the plural, and the magazine comes out monthly, not weekly.
It typically contains feature articles about the modern Australian woman, as it has done over the past 70 years since 1933. The magazine started, as the name implies, as a weekly publication. The first editor was George Warnecke and the initial dummy was laid out by WEP (William Edwin Pidgeon[3]) who went on to do many famous covers over the next 25 years.
In May 1980, the magazine began publishing a TV guide insert, to rival stand-alone TV listing publications such as TV Week. The insert was initially titled only 'Your Free TV Magazine', but later re-titled 'TV World'. The following year, the format of TV World changed from a free insert in the main Women's Weekly magazine, to being integrated into the magazine itself and also pioneered the "zip out" TV listings. The TV World section then became 'TV And Entertainment World' in 1982.
In 1982 it was decided to change the publication to a monthly format, but retained the original 'Weekly' in its title, for reasons of familiarity (and as one letter writer to ''The Economist'' explained, the most obvious new name would be too gauche, even for Australian tastes). The final weekly edition was dated December 15, 1982 and the first monthly edition dated January, 1983. The change to the monthly format also brought to an end the 'TV And Entertainment World' section.
In June 1983, the Weekly celebrated its 50th anniversary of publication.
It is usually 240 pages long and printed on A4 glossy paper. As of 2006 it costs AUD$6.20 in a supermarket, and is slightly less expensive on the subscription, at $69.95 for twelve issues.
The current editor is Deborah Thomas, who has had this position since 2000. Other editors of the Weekly have included Ita Buttrose and Jennifer Rowe.
The ''Women's Weekly'' in any era was and is known for its cookbooks, which are sold in supermarkets and newsagents. Recently these have become of a smaller format than they were formerly, and contain many multicultural and forward-thinking recipes.
Some ''Weekly'' columnists include ''Patter'' (Pat McDermott), Robin Barker (author of ''The Mighty Toddler''), Jackie (gardening), Lee Tulloch (writes an expatriate column).
The ''Weekly'' is also known for its monthly fiction and it has recently started a book club, parallel to Oprah's book club.
In the 1990's, PBL launched "Women's Weekly's" in Malaysia and Singapore. These follow the AWW's style, and contain largely local content. These magazines thrived, and continue today (2005).
★ AWW
★ MagShop
The '''Australian Women's Weekly''', published by Australian Consolidated Press (part of PBL), is a 'monthly' women's magazine published in Australia and sold mainly in Australia and New Zealand. In Australia, it is commonly known as "The Weekly".
Note that unlike its overseas counterparts, ''women'' is in the plural, and the magazine comes out monthly, not weekly.
It typically contains feature articles about the modern Australian woman, as it has done over the past 70 years since 1933. The magazine started, as the name implies, as a weekly publication. The first editor was George Warnecke and the initial dummy was laid out by WEP (William Edwin Pidgeon[3]) who went on to do many famous covers over the next 25 years.
In May 1980, the magazine began publishing a TV guide insert, to rival stand-alone TV listing publications such as TV Week. The insert was initially titled only 'Your Free TV Magazine', but later re-titled 'TV World'. The following year, the format of TV World changed from a free insert in the main Women's Weekly magazine, to being integrated into the magazine itself and also pioneered the "zip out" TV listings. The TV World section then became 'TV And Entertainment World' in 1982.
In 1982 it was decided to change the publication to a monthly format, but retained the original 'Weekly' in its title, for reasons of familiarity (and as one letter writer to ''The Economist'' explained, the most obvious new name would be too gauche, even for Australian tastes). The final weekly edition was dated December 15, 1982 and the first monthly edition dated January, 1983. The change to the monthly format also brought to an end the 'TV And Entertainment World' section.
In June 1983, the Weekly celebrated its 50th anniversary of publication.
It is usually 240 pages long and printed on A4 glossy paper. As of 2006 it costs AUD$6.20 in a supermarket, and is slightly less expensive on the subscription, at $69.95 for twelve issues.
The current editor is Deborah Thomas, who has had this position since 2000. Other editors of the Weekly have included Ita Buttrose and Jennifer Rowe.
The ''Women's Weekly'' in any era was and is known for its cookbooks, which are sold in supermarkets and newsagents. Recently these have become of a smaller format than they were formerly, and contain many multicultural and forward-thinking recipes.
Some ''Weekly'' columnists include ''Patter'' (Pat McDermott), Robin Barker (author of ''The Mighty Toddler''), Jackie (gardening), Lee Tulloch (writes an expatriate column).
The ''Weekly'' is also known for its monthly fiction and it has recently started a book club, parallel to Oprah's book club.
In the 1990's, PBL launched "Women's Weekly's" in Malaysia and Singapore. These follow the AWW's style, and contain largely local content. These magazines thrived, and continue today (2005).
| Contents |
| External link |
External link
★ AWW
★ MagShop
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